Team

John Pick - WordPress Developer, Designer, Content Consultant

Rachel Go - Content Strategist, SEO Copywriter

Project

Redesign company's WordPress website. Improve Versatech’s “Web Presence”. Tackle the issues: website looks “dated” and did not represent their target image of business to business sales.

Incorporate additional functions - outlet for posting more than blogs, include sections for additional resources + training videos

Client Goals

• Need a “Corporate Feel”
• Engage target audience - focus on Business to Business relations
• Promote distributed brands + partners but not appear as a direct consumer seller
• Plan a content presence, “reason for partners to revisit the website”